Ready Capital - Click Then Convert

Click Then Convert Launches a $3 Million campaign in Less Than 30 Days!

About

Ready Capital

Ready Capital is a multi-strategy real estate finance company that originates, acquires, finances, and services small to medium-sized commercial loans—specializing in loans backed by commercial real estate, including agency multifamily, investor and bridge, and SBA 7(a) business loans. Headquartered in New York City, Ready Capital employs over 400 lending professionals nationwide. PPP submission partner with direct connection to the IRS.

1

CHALLENGE

Ready Capital Needed to Launch FAST!

So they hired us to kick their Google efforts into warp speed. The result: 40,000 new leads in 30 days and $3M in new PPP business loans!

2

SOLUTION

Launching Campaigns at Breakneck Speed Within ONE Week

We created the entire Google search ads buildout, creative strategy, and launch within one week. We could improve all results, KPIs, and overall profitability through increased campaign transparency, lightning-fast research, in-depth analysis, and accurate search campaign reporting. We then went on to deploy custom tagging and tracking and Display Remarketing tactics while using Customer Match online and offline data to reach and re-engage efficiently through Youtube Ads..

Results:

$100,000

in ad spend

40,000

New leads

$3,000,000

New loans acquired

3

OUTCOME

40,000 New Leads In Less Than 30 Days

We worked directly with Ready Capital’s Paycheck Protection Program for this account. And with $100k in ad spend, we could drive over 40,000 leads, funding over $3,000,000 in new loans in less than 30 days.

4

EXAMPLES

AD Examples

More Case Study

Increased sales by 41% within 4-months.

Tens of thousands of additional subscriptions.

Sales increased 86% Year over Year.